SircaSPA
Synergy of quality
Today Sirca S.p.a. is a leading Italian industrial group in the paints and technical coatings sector. We develop and manufacture coating systems for wood, metal, PVC, and glass, together with resins, gelcoats, pigment pastes, and special polymers.
Our identity is founded on three pillars.
The first is the centrality of people: our customers, whom we support with expertise, and our team, who make every result possible.
The second is an oriented vision toward sustainability, which guides our technological and production choices. The third is a constant drive to innovate, which pushes us to turn research into practical solutions.
Between experience and the future
From the production of basic raw materials to the finished solution delivered to the customer.
1973
Sirca Holding S.p.a. is born, originally a producer of polyurethane resins, founded in Massanzago by Tarcisio and Luigi Durante.
1987
Acquisition of Polistuc, a leading brand in polyester paints with extensive experience in UV solutions.
1990
Opening of Barnices Sirca, the Spanish sales subsidiary in Valencia.
Founding of Technogel, a company specializing in gelcoats and unsaturated resins.
2000s
Opening of the sales subsidiaries in Romania and Greece.
Manufacturing reorganization in the plants for water-based coatings.
Major investments in San Giovanni (Udine) plant, with new production equipment.
2013
New strategic partnership in the USA.
2014
Investment in the tenth resin production reactor.
2018
The businesses are consolidated into the new company Sirca S.p.A., controlled by the Durante family through TLD Holding S.p.A.
A production and distribution agreement is finalized with Sirca’s longtime distributor, Sirca Paints India.
2021
Acquisition of Electa Color (Ud – Italy), improving Sirca’s customer service toward the local market and the Balkans.
2025
Stronger presence and market development in India, thanks to the consolidation of the partnership with Sirca Paints India.
Four brands, one soul
Four distinct brands, each with its own specialization and its own target market. But a single technical and cultural soul: the same attention to quality, the same ability to innovate, and the same commitment to the customer.
The system approach
We don’t simply sell paints: we design complete finishing systems. Every surface, every material, and every intended use poses different requirements, and our answer always starts from the customer’s concrete need.
This is what we call the system approach: an approach that considers the entire application sequence, from substrate preparation to the final finish. We study the compatibility among products, the application conditions, and the expected results, in order to build a consistent and reliable solution at every step.
This means supporting the customer with technical consulting, tailored formulations, and application support that turns a specific requirement into the right finish, achieved in the most efficient way.
Technical performance
Our formulations are developed to ensure high-level performance in every condition of use: resistance to abrasion, weathering, and chemical agents, colour stability, and finish quality. Every product comes from rigorous laboratory work and in-depth testing, so that the declared performance always matches real-world performance.
Customization
No two customers are alike, and neither are their requirements. Our ability to develop bespoke formulations allows us to respond to specific requests for colour, effect, application, or performance. Every year we create hundreds of customized formulations, turning the customer’s needs into dedicated solutions.
Technical support
The quality of a product is fully expressed only if it is applied correctly. For this reason, we support our customers with a comprehensive technical service, made up of consulting, training, and direct presence in the field. Our field technicians, in Italy and abroad, are the point of contact that translates expertise into concrete results. Application consultants who know the customer’s processes and improve their efficiency and yield, directly in the field.
Sustainability & responsibility
For us, sustainability is not a statement of intent, but a concrete direction that guides the group’s daily choices. It is reflected in the technologies we develop, in the processes we adopt, and in the way we take care of people.